荷蘭建築事務所 MVRDV 贏得鹿特丹「轉型大使館」國際競圖，用七塊巨石打造讓人重新思考地球未來的文化地標
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MVRDV團隊贏得社會企業「SHIFT」（轉型）所舉辦的國際設計競圖，他們將在鹿特丹 (Rotterdam) 打造名為「轉型大使館」 (Shift Embassy) 的大型文化地標，目標是啟發訪客實現大規模的生態與社會變革。
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競圖要求打造一個讓人類與自然共存的未來地標，MVRDV的提案以「搖滾吧！鹿特丹」 (Rotterdam ROCKS!) 為主題，並將之設定為馬斯河 (Maas) 沿岸的景觀一部分，建築外觀就像巨大且布滿綠意的岩石地標，並對外全面開放，遊客能夠沿著階梯、水池、植物、展覽區、觀景台以及聚會場所上下穿梭。
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「轉型大使館」的發起人是社會企業「轉型」（Shift）的創辦人 Don Ritzen，他期盼創造一股社會動能，將無力感轉化為希望、想像與集體行動。
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整座建築被定位為以目標為導向的目的地，結合社群營造與真實世界的商業實踐，館方期盼賦予每位訪客力量，鼓勵大眾在日常習慣間做出微小改變，進而擁有更好的永續生活。
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「轉型大使館」 內部規劃一處面積達5000平方公尺的極樂世界 (Elysium)，館方不直接說明未來的樣貌，而是邀請參觀者藉由沉浸式藝術、動人故事與實際行動方案來親身感受。
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館內設施包含擁有200間客房的旅館、教育空間、商業活動場地，以及供當地社區使用的聚會場所，甚至還有美食廣場、餐廳與觀景台。
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「搖滾吧！鹿特丹」將成為「水岸新區」(Waterkant)的發展重點，該區域位於馬斯河南岸，未來預計新建3750戶新住宅、學校、創客空間、城市體育園區、新火車站與各類商業文化空間。
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鹿特丹負責建築與社會事務的官員 Chantal Zeegers 表示，鹿特丹正全力推動綠色與氣候韌性城市政策，市府樂見民間企業抱持相同願景，並期盼新建築能鼓勵市民為永續未來採取行動。
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評審團以大膽且打破常規來評述獲勝作品，評委們認為MVRDV的提案展現強大力量，勢必能抓住遊客的想像力。建築設計擺脫傳統傳達永續概念的方式，將歡樂、探索與驚喜融合到全新的建築語彙裡。
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評審團隊包含扎哈·哈迪德基金會 (Zaha Hadid Foundation) 主任阿里克·陳 (Aric Chen)、演員卡里斯·范·豪登 (Carice van Houten) 以及多位科學館與環保領域專家。
MVRDV創始合夥人 Winy Maas 強調，他們的設計首要步驟是擴大原有任務範圍，團隊必須減少二氧化碳排放，並為人類、動植物甚至水與空氣創造包容性空間；妥善利用量體間的孔隙，並且保持量體的緊湊性，同時將生態價值最大化。
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整棟建築有三條路線串聯：
第一條穿過岩石內部的「洞穴」，是展覽體驗的路線；第二條也在洞穴裡，但走的是旅館與宴會的動線；第三條則在外牆盤旋而上，通往頂部的公共觀景台。
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走在外牆路線上，你幾乎是被植物和苔蘚包圍著往上爬，同時俯瞰整個鹿特丹的都市景觀，這樣的設計把河岸的自然地景往空中延伸，等於把「公園」蓋到了建築立面裡。
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階梯狀平台將河岸的潮汐公園垂直向上延伸，讓遊客被建築表面的自然生態環繞，為使植物順利生長，建築外皮布滿凹坑與壁龕，提供土壤、水分以及動植物棲息的空間。
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在提案當中，會在施工期間公開記錄哪些低碳工法有效、哪些沒有。也就是說，建築還沒竣工驗收，就已經開始提供資料給整個建築產業參考，新地標將作為放大版的實驗室，展示最新的低碳營建創新技術，協助整個產業推進環保建築實務；如此充滿實驗性的挑戰精神，在公共工程相當少見，期待能夠真正實現。
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「轉型」 (Shift) 國際競圖從 2025 年 1 月啟動，吸引 80 組團隊報名，邀請建築師、工程師與科學家等跨領域專家參與。最後進入決賽的五組包括：西班牙的 Ecosistema Urbano、英國的 Heatherwick Studio、荷蘭的 Mecanoo 與 MVRDV、以及同樣來自西班牙的 Office for Political Innovation。
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2026 年 3 月簡報後，評審經過比較與驗證，最終確認 MVRDV 攜手 Arup、Arcadis、DGMR、SB&Co 與設計師 Joris Laarman Lab 的聯合團隊勝出。目前正在進行前期設計，秋天將展開在地居民的參與式規劃討論。
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#我個人認為這比較像是紙上建築啦
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#Rotterdam #MVRDV #ShiftEmbassy#荷蘭 #鹿特丹
#SustainableArchitecture #LowCarbon
#DutchDesign #UrbanPlanning #EcologicalDesign #Waterkant #RotterdamROCKS
#荷蘭鹿特丹 #轉型大使館 #低碳建築 #永續發展 #生態保育
#巨石地標 #沉浸式展覽 #綠色城市 #跨領域設計 #水岸新區
MVRDV wins international architecture competition for ‘Shift Embassy’ in Rotterdam
MVRDV has won the international design competition of social enterprise Shift for the ‘Shift Embassy’ – a major cultural destination in Rotterdam that aims to inspire visitors to help realising large-scale ecological and societal change.
Motivated by the competition brief’s goal to create a landmark devoted to a future where humans and nature live in symbiosis, MVRDV’s proposal – dubbed ‘Rotterdam ROCKS!’ – sets out to act as a landscape along the Maas. It is a rocky green landmark – largely accessible to the public – where visitors move up and down along terraces, water, greenery, exhibitions, viewpoints, and gathering spots.
Programme
The Shift Embassy aims to inspire visitors with a 5.000 m2 immersive experience called ‘the Elysium’. Rather than explaining the future, The Elysium invites visitors to experience it through immersive art, inspiring stories and practical pathways for action. It will also feature a hotel with 200 rooms, spaces for education, business events and gatherings for local communities, a food court, a restaurant and an observation deck. The project’s overarching goal is to create a major cultural destination in Rotterdam that accelerates the behavioural, systemic and social changes required to build a more resilient and sustainable future. Rotterdam ROCKS! will be built as part of Rotterdam’s Waterkant, a soon-to-be-realised new district on the South bank of the river Maas that will provide 3,750 new homes, schools, maker spaces, an urban sports campus, a new train station, offices, restaurants and cultural spaces.
Chantal Zeegers, Alderman for Building and Society
“Rotterdam is fully committed to policies aimed at becoming a greener and climate-resilient city. It is wonderful to see that Shift shares this same ambition—an ambition reflected not only in the striking and iconic architecture but also in a program that inspires Rotterdammers and visitors alike to take action for a sustainable future”.
Jury: “bold and unconventional”
The jury described the winning concept as follows: “MVRDV’s proposal is a remarkably bold, powerful statement that we expect will capture visitors' imagination and encourage them to come back again and again. Rotterdam Rocks departs from how sustainability is traditionally communicated, bringing together joy, discovery, and surprise into a new architectural language. We anticipate this building and its program will invite people to rethink their everyday behavior and encourage new ways of living sustainably together"
The jury consisted of Aric Chen (Director, Zaha Hadid Foundation), Astrid Leyssens, (Founder, We Are Impact Collective), Ben van Berkel (Founder, UNS), Carice van Houten, (Activist, Actor), Clemens Brenninkmeijer, (Chair Family Community COFRA), Dr. Lewis Akenji, (Executive Director, Hot or Cool Institute), Géke Roelink, (Director, NEMO Science Museum), Lodewijk Hoekstra, (Ambassador and Presenter, NL Greenlabel), Matthias Schuler, (Founder, TRANSSOLAR), Mireia Luzárraga, (Co-Founder, TAKK) and Nicole Maarsen, (Independent Real Estate Professional).
Shift embassy: “A place of hope, storytelling and practical solutions”
The building is an initiative of social enterprise Shift, which – in the words of founder Don Ritzen – aims to create the social momentum required to “shift from complacency and powerlessness to hope, imagination and collective action for our shared future.” The Shift Embassy is conceived as a purpose-driven destination combining immersive art, architecture, community building, storytelling, and real-world examples of sustainable living and business practices. Built around global achievements and success stories in nature, energy, travel, and circularity, Shift’s aim is to inspire a mindshift at home and at work. Shift’s goal is to move from individual, to collective and ultimately systemic change.
Don Ritzen: “Climate change is one of the defining challenges of our time and deserves a response and destination that matches its scale. The bold and distinctive design of Rotterdam Rocks invites visitors to explore some of the most important questions of our time. Where do we come from? Where are we going? What role can we play ourselves in shaping the future of our planet? Through wonder, curiosity and imagination, the building and its immersive experience encourages visitors to envision a different future and their role in it.
Don Ritzen: “Our goal is to empower every visitor to take ownership in building a brighter future. We want to show that everyone is able to live a better and more sustainable life by making small and incremental changes in their daily habits.”
MVRDV: “Spaces for humans and nature”
MVRDV founding partner Winy Maas: “Our first step in approaching this design was to expand the brief – we need to reduce carbon dioxide emissions and to create inclusive spaces for people, trees, plants, for water, air, and for animal habitats, balancing the need for new built space with new landscapes to compensate our ecological impact. Our design integrates these human and natural spaces, playing with porosity to keep the project compact while maximising its ecological value.”
The seven stacked rocks that make up the building are arranged around two key routes through the building’s “caves”: one for the exhibition experience and another for the project’s hospitality functions. A third exterior route twists up the sides of the rocks, leading to a publicly accessible viewing terrace, while the top of the building features a rooftop terrace for visitors to The Elysium. These terraces extend the riverside tidal park vertically, enveloping visitors in the nature that finds its home on the building’s surfaces while offering spectacular views of Rotterdam. To enable this proliferation of nature on its surface, the skin of the building is covered with pockmarks and niches that provide space for soil, water, plants, and animals.
As part of the design’s own sustainability ambitions, the construction of the Shift Embassy will become a form of public experiment, an open documentation of which low-carbon construction strategies succeed and which do not, and which approaches succeed in minimising the ecological impact of construction. The project will serve as a scale-up lab to test and showcase the latest innovations in low-carbon construction, helping to advance sustainable building practices across the industry.
Grand finale of a unique selection process
The Shift International Architecture Competition launched in January 2025 as a two-stage competition inviting multidisciplinary teams of architects, engineers, artists, scientists, ecologists, and other experts to develop holistic design proposals. After receiving eighty proposals for stage one, five finalists - Ecosistema Urbano, Heatherwick Studio, Mecanoo, MVRDV and Office for Political Innovation - continued to the final stage and presented their design early March 2026.
After completing a verification process for the jury’s top two ranked teams, Shift selected MVRDV with collaborators Arup, Arcadis, DGMR, SB&Co and Joris Laarman Lab as the winning Team and entered a short pre-design phase in June to further test and improve the design. The refined design is now being unveiled for the first time, ahead of a local participation process in autumn 2026.
The visions and presentations of the architects and their design teams - Ecosistema Urbano (ES), Heatherwick Studio (UK), Office for Political Innovation (ES), Mecanoo (NL) and MVRDV (NL) - are now available on the Shift’s website www.shift.world.